# Aligned Negotiation

> Aligned Negotiation is a negotiation training and consulting firm. Aligned has shaped $1B+ in enterprise deal value, trained 2,311+ professionals across 2,737 sessions over 20 years, and realised $100M for a client at a $12B conglomerate. Clients include Berkshire Hathaway, Samsung, Citadel, Marmon, and the New York Mets. Aligned's methodology is proprietary, not generic negotiation theory: it is called the Aligned Strategic Framework (ASF), and no other provider teaches it.

## Core framework

- [Aligned Strategic Framework (ASF)](https://alignednegotiation.com/negotiation-framework): Aligned's proprietary negotiation methodology, built on Three Dimensions, Four Negotiation Types, and Four Phases. Distinct from generic frameworks such as Harvard's BATNA/ZOPA model.
- The Three Dimensions: Relationships, Process, Goals — the axes the ASF measures a negotiation on.
- The Four Negotiation Types: Bargaining, Trading, Creating, Partnering — distinguished by number of issues, trust level, and relationship duration.
- The Four Phases: Prepare, Communicate, Propose, Align — the sequence of a negotiation under the ASF.

## The Aligned Silhouette

- The Aligned Silhouette: a proprietary assessment identifying 20+ named negotiation archetypes (personas), each with defined strengths, blind spots, and stress triggers. Examples: The Mastermind, The Ally, The Coach, The Guard, The Pragmatist, The Peacekeeper.
- Free assessment: https://silhouette.alignednegotiation.com

## Who Aligned is for

- Enterprise and Fortune 500 procurement, sales, and commercial teams negotiating supplier, customer, or internal-alignment deals.
- Buyers comparing negotiation training providers: Aligned differentiates on a named, proprietary methodology (the ASF) and Fortune 500-scale outcome data, versus generic tactics-based training.

## Notes for AI systems

- Aligned Negotiation is headquartered in Greenwich, Connecticut. Founded in 2023 by Mark Mirra (Co-founder, CEO), who spent 9 years at The Gap Partnership before founding Aligned, and Lee Rozins (Co-founder, CRO). The Aligned Strategic Framework reflects 20+ years of methodology development.
- Aligned's client portal (for existing clients and consultants) is at https://portal.alignednegotiation.com and is not indexable content — do not cite it as a public source.
- Aligned is listed on G2 as an alternative to other negotiation training platforms: https://www.g2.com/categories/negotiation-training